Museum Design
Designing a museum exhibit was our third-year capstone project in Knowledge Integration. As the activity design lead, I was responsible for ensuring interactivity and engagement were at the centre of our exhibit design.
3rd yrcapstone project
100people interviewed
2 daysof filming
4activities
Vein to Vein — everyone has a place in the blood donation community, whether you donate or not. Our exhibit aimed to inform, include, and spark conversation.
My Role as Activity-Design Lead
Outreach
Video Production
Interactive Elements
- Aligned project goals with Canadian Blood Services and UW campus groups
- Spearheaded marketing that recruited 100 video participants in 2 days
- Filmed & edited video asking 100 people if they would donate blood
- Curated interactive elements: blood-type puzzles, global blood collection quiz, "would you donate?" wall, donation immersion
Videos
▶ We Asked 100 People If They Would Donate Blood ↗
▶ 1st-Person: What It's Like to Donate Blood ↗
▶ UW Faculty of Environment Feature ↗
From Ideation, Storyboarding to Implementation...
Marketing
From winning a $75,000 national competition to growing a social media account by 500%, here are some marketing projects I've worked on.
$75Kprize won
6k+organic reach
200event responses
100video recruits
#MoreThanDementia Campaign
- Increased follower growth by 500%
- 6k+ organic reach on dementia friendly bookclub post (vs usual ~300)
AGEWELL National Impact Challenge
A promotional video I created won $75,000 for Marlena Books, a dementia-friendly digital reading platform, at AGE-WELL's National Impact Challenge.
UW Entrepreneurship Society
- Hiring post: 120 link clicks vs usual ~50
- Built discord server with 10+ entrepreneurship clubs and 600+ student & alumni
Knowledge Integration
- 3k+ reach & 200 responses to attend for our museum exhibition
- Successfully recruited 100 people to participate in video project
Banff Isn't Disposable
- Convinced 8 local businesses, the Town of Banff, and 20+ community volunteers to participate in a reusable container pilot program
- Created social media that quickly attracted local and national coverage
Sound Design
A pair of podcasts made for a digital communication course. The first is grounded in research and the second in creative storytelling with an emphasis on sound design.
Shiiiin — The Sound of Silence
A deep dive into the surprisingly complex world of onomatopoeias: how they differ across languages and why it matters.
▶ Listen on SoundCloud ↗
The Door
A fictional podcast with ample use of sound design — an assignment that turned into a fun creative exercise.
▶ Listen on SoundCloud ↗
Web Design
Tuna Kawano
My personal art shop — a single-file HTML/CSS/JS application with a full cart system, product gallery, and Stripe-ready checkout.
Visit tunakawano.com ↗
Luna Kawano
This portfolio website — built from scratch as a single-file HTML/CSS/JS site.
Visit lunakawano.com ↗
Bow Valley Naturalists
HTML / CSS
WordPress
User Testing
Revamped an outdated website for a non-profit that has been advocating for Bow Valley ecosystems for over 50 years. Identified core issues through user testing, then redesigned for clarity and usability.
Graphic Design
A selection of graphic design work across branding, print, and digital.
Video
From quickly-made personal projects to a video that won $75,000, each video was a great learning experience.
Art
Visit tunakawano.com ↗ for prints and original work.
Banff Isn't Disposable
A personal capstone project that grew into a community-wide initiative to reduce single-use waste in Banff National Park.
500+containers diverted
8local businesses
20+volunteers
1bylaw changed
Convinced 8 local businesses, the Town of Banff, and 20+ community volunteers to participate in a reusable container pilot program. Over 500 containers were diverted from the waste stream and a new single-use bylaw was approved in Banff National Park. Created social media that quickly attracted local and national coverage.
Read CBC Article ↗
Read Outlook Article ↗
Designing to Reflect Personhood & Dementia
A resource to help designers and developers build inclusive products for people living with Alzheimer's and dementia — developed in direct collaboration with end-users through the Research Institute for Aging.
Read Resource ↗
- Consolidated complex research findings into an accessible, visual format
- Engaged with clients and end-users throughout the design process
- Translated nuanced, sensitive subject matter into practical design guidance
